
Jesper Falkheimer
Professor

Public relations and tourism: Critical reflections and a research agenda
Författare
Summary, in English
This article is based on the belief that research focused on PR tourism is of fundamental importance to understanding the role of PR in contemporary culture. Our analysis shows that tourism has not received much attention from PR researchers and that a critical perspective uncovers a host of key issues in promotional culture: power, politics and diplomacy in international communication; risk, ethics and social responsibility; globalisation and multiculturalism; and 'media panics' and 'media events'.
Avdelning/ar
- Institutionen för strategisk kommunikation
Publiceringsår
2007
Språk
Engelska
Sidor
68-76
Publikation/Tidskrift/Serie
Public Relations Review
Volym
33
Issue
1
Dokumenttyp
Artikel i tidskrift
Förlag
Elsevier
Ämne
- Social Sciences Interdisciplinary
Nyckelord
- promotional culture
- mega-events
- sport
- diplomacy
- politics
- power
- risk
- media
- globalisation
- tourism
- multicultural
Aktiv
Published
ISBN/ISSN/Övrigt
- ISSN: 0363-8111